One Million Moms is yelling at J.C. Penney’s. OMM is horrified that J.C. Penney has hired Ellen Degeneres, an openly gay talk show host, to be their new spokeswoman. OMM argues that most of the customers are traditional families at J.C. Penney and that J.C. Penney should replace Degeneres with a person who is “neutral in the culture war.”
OMM Starts War
As OMM wrote on their website,
"Funny that JC Penney thinks hiring an open homosexual spokesperson will help their business when most of their customers are traditional families. DeGeneres is not a true representation of the type of families that shop at their store. The majority of JC Penney shoppers will be offended and choose to no longer shop there."
OMM, a project of the American Family Association, is asking its members to shout out against Degeneres. They say that they are “the most powerful tool you have to stand against the immorality, violence, vulgarity and profanity the entertainment media is throwing at your children.”
Yelling just as loud, a GLAAD spokesman, Herndon Graddick, said,
"A vast majority of Americans today support Ellen as well as their LGBT friends and family members. Selecting an out performer who has inspired and entertained millions, is not only a smart business practice, but a reflection of how LGBT Americans today are an integral and valued part of the fabric of our culture."
Nothing like a little culture war to stir the pot. OMM recently went after the Susan G. Komen for the Cure, saying that they shouldn’t fund mammograms with Planned Parenthood. This created an uproar – and the battle does not seem to be over yet.
Time will tell what happens with the war between OMM and J.C. Penney – but my money is on Ellen Degeneres for sure.